parkrun’s new global five year strategy sets out the direction for the future as we continue our mission to empower people to come together, to be social and active outdoors.
The full version of the new strategy can be viewed here.
parkrun CEO Russ Jefferys said:
“This new strategy is the result of an incredible team effort and we are so proud to present it to the world today.
It’s the first time that parkrun has shared a strategy publicly and is the most collaborative and far-reaching plan the charity has ever produced.
For several years now we have talked about our mission to create a healthier, happier planet. As a global health charity, we want to improve the health and wellbeing of as many people as possible, no matter who they are, no matter where they live.
And so this ambitious plan sets out our intentions to establish a more well-structured and better equipped organisation now, and when we’re twice the size in five years’ time. Not only to grow the parkrun movement but to grow it well.”